We don't measure SEO success with just the question “what position are we at?”
We evaluate SEO performance through the;
VisibilityTrafficEngagementLeadConversionRevenue
chain.
Core metrics that can be tracked:
- Organic Clicks
- Organic Impressions
- CTR
- Average Position
- Organic Sessions
- Landing Page Performance
- Keyword Visibility
- Non-brand Traffic
- Brand Traffic
- Conversion Rate
- Organic Leads
- Revenue
- Top Performing Pages
- Content Performance
- Technical Health
- Backlink Growth
- AI Visibility
Rather than presenting SEO reports as just a data table, our goal is to show what the data means and what the next step should be.